Eight weeks. One real site. Built in public, week by week.
This isn't a video library you watch alone. It's a working program with one live class a week, capped enrollment, and a deliverable every week — the kind of work that's actually visible online after.
What you actually do — ships every week.
Each week has one live class, an implementation block, and a concrete thing that has to be shipped before the next class. The home page shows the rough shape. This is the full breakdown.
- 01
Foundations & Direction
Orientation, niche selection, and how the program runs.
/ You shipA clear positioning statement and topic territory.
/ OutcomeYou know what you're building and for whom.
- 02
Website Infrastructure
Domains, hosting, and a modern, owned website stack.
/ You shipA live site on your own domain, ready to publish to.
/ OutcomeYou own real digital real estate.
- 03
Search Architecture
Technical SEO, sitemaps, page structure, internal linking.
/ You shipA search-readable site structure for your topic.
/ OutcomeSearch engines understand what your site is about.
- 04
Content Systems
Topic clusters, editorial calendars, and writing for search.
/ You shipYour first 3–5 published pages aligned to real queries.
/ OutcomeYou're shipping work the algorithm can rank.
- 05
AI Visibility Foundations
How LLMs read the web. Structuring pages for AI citation.
/ You shipSchema, FAQ blocks, and citation-ready writing on key pages.
/ OutcomeYour pages start showing up in AI answers.
- 06
Authority Signals
Entity recognition, citations, trust, and external signals.
/ You shipAn authority plan — partnerships, citations, mentions.
/ OutcomeYou look like a real source, not a random site.
- 07
Funnels & Conversion
Turning visitors into inquiries — without dark patterns.
/ You shipConversion pathways and inquiry capture wired up.
/ OutcomeTraffic becomes meaningful contact.
- 08
Launch & Optimization
Final review, public launch, and the post-program loop.
/ You shipA public, indexed, AI-readable site you can keep growing.
/ OutcomeYou leave with something live — and a plan to keep going.
Pricing in plain English — no hidden surprises.
$6,000 total
One payment up front. Best overall value — no financing fee.
$6,900 total
Spread over 6 monthly installments. ~15% above pay-in-full.
$7,500 total
Spread over 12 monthly installments. Lowest monthly outlay.
Pay-in-full is $6,000. Installment plans include a small financing fee.
We cap each cohort so every site can be reviewed. Waitlist position determines next-cohort access.
The questions we get the most — before you join the waitlist.
Can I keep my full-time job during the program?
Most participants do. The 20 hrs/week is real, but it's flexible outside of the one live class.
What if I miss a live class?
Every live session is recorded and posted same day, with the implementation work attached.
Do I need a business idea before I start?
No. Week 1 is direction. Many participants pick their topic during the first week — that's by design.
What software or subscriptions are required?
A domain (~$15/yr) and hosting (~$10–25/mo). Everything else we teach has a free or free-tier path.
What this program is — and isn't.
Authority Architecture Institute is an independent professional development and implementation-based learning program. We do not provide:
- Accredited degrees
- College credits
- Guaranteed employment
- Guaranteed income outcomes
Results vary based on implementation, effort, market conditions, business models, and prior experience. The purpose of this program is to provide practical education and guided implementation for SEO, AI visibility, discoverability systems, and modern online business infrastructure.